Standing up for femininity, Nika Zupanc


I must admit that I was quite jealous when I came across designer Nika Zupanc when flicking through the October 2010 issue of Icon magazine. The magazine has set aside a deserved six pages to the Slovenian designer who says ‘Contemporary design is very much a boys’ club, I’m challenging that.’ Zupanc’s goal is to stand out in a male dominated industry.

Her products have a sure reflection of femininity with details such as bows, flowers and sensual curves. Although they aren’t too fussy, they’re functional and easy to maintain and clean. Nina’s has her own brand, La Femme et la Maison. She exhibits her work in life size contemporary doll’s houses with cute façades. I love the quirky elements in her work like the bows which have always been something that I like to work with but her designs aren’t cosy and ‘mumsie’ they stand for the image of the feisty career girl.

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~ by beckygroves on September 19, 2010.

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